About — Bingqing Xiong

ABOUT

Bingqing Xiong

I am a Senior Lecturer in the Information Systems and Business Analytics Discipline Group at Deakin Business School, Deakin University, and Co-Course Director of the Master of Business Analytics.

RESEARCH

I study digital platforms, innovation creation, and the operations–marketing interface. My work considers how digital technologies and platform-based interactions shape market performance, operational capability, customer engagement, and new-idea creation.

EDUCATION

PhD in Information Systems — City University of Hong Kong

PhD in Business Administration — University of Science and Technology of China

CONNECT

b.xiong@deakin.edu.au

Google Scholar · Deakin profile